How to Measure Anything

Finding the Value of Intangibles in Business

Hardcover, 432 pages

Published March 17, 2014 by Wiley.

ISBN:
978-1-118-53927-9
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Don't read if you don't want to be changed

Don't talk to me about surveys or the sickness that has taken over the whole wide web to measure about everything. But if you read this book, be prepared to change the way you look at things and never be able to change back. A pleasurable read if you don't mind spreadsheets and a bit of math.

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